TY  - JOUR
AB  - Purpose: This article designs a pedagogy and scalable technological solution to provide Brazilian micro- and small enterprises with guidance in business management habitdevelopment.
Approach: The study demonstrates the need for formalized micro-entrepreneurship training and, given general financial education programs’ poor performance, considers micro-entrepreneurs’ fundamental educational needs.
Findings: The analysis provides three fundamental components to consider in microentrepreneurship training design: content utility, communication intelligibility, and material interactivity.
Research implications: The proposed pedagogy and virtual trainer technology suggest further study and development of optimal approaches to content utility, communication intelligibility, and material interactivity to improve micro-entrepreneurial habit-development and economic development.
DA  - 2019-05-16
DO  - 10.4119/jsse-1197
LA  - eng
IS  - 3
PY  - 2019-05-16
SN  - 1618-5293
T2  - JSSE - Journal of Social Science Education
TI  - Components of a Financial Education Technology for Micro-entrepreneurs in Brazil
UR  - https://doi.org/10.4119/jsse-1197
Y2  - 2024-12-26T06:58:24
ER  -